bos_wit_kwart

Figures on forest and wood.

Every day the Staatsbosbeheer (Dutch Forest Service) weighs up recreation, nature conservation and the harvesting of wood, in order to manage our forests. The facts and figures behind the policy were scattered over various pages of the website, reports, and the annual report. We collected the figures on forest and wood on a dedicated web page. This makes them more accessible. The information is organized on the basis of the three core tasks of Staatsbosbeheer: experience, protect, and use.

Storytelling

2017

bos_wit_kwart_mobile

Figures on forest and wood.

Every day the Staatsbosbeheer (Dutch Forest Service) weighs up recreation, nature conservation and the harvesting of wood, in order to manage our forests. The facts and figures behind the policy were scattered over various pages of the website, reports, and the annual report. We collected the figures on forest and wood on a dedicated web page. This makes them more accessible. The information is organized on the basis of the three core tasks of Staatsbosbeheer: experience, protect, and use.

Storytelling

2017

boomdelen
trees-numbers-190417_lr
bomen
trees-numbers-mobile-190417_lr-
bomen

An attractive mix.

We present the figures as visually as possible, using illustrations, animations, videos, photos, and traditional infographics such as maps and graphs. Individual figures were given specially-designed icons. An interactive tool shows the amount of forest every Dutch person has in comparison to their backyard or balcony. This is because converting to the familiar ‘soccer field’ unit of measurement remains quite abstract for most people.

ruimte

A toolkit for online and offline communication.

We made this page with facts and figures within the existing Staatsbosbeheer website and house style. All components are reusable for other dossiers. The infographics and illustration style were delivered as templates in a toolkit. This allows Staatsbosbeheer to use the same infographic style in all online and offline communication.

kaarten
staaf
mensen
icons

A growing collection.

During the creation of a number of these pages and dossiers, the toolkit will be completed. Ultimately, there’ll be a collection of building blocks and components that make it possible to optimally adapt each message to the target groups. For the general public, this involves a more illustrative style, and for policy makers, classical graphs and data visualizations.

Team
Edenspiekermann: Ralph Blomberg, Ginette Lavell, Jerry den Ambtman, Linda Tetteroo, Thijs Krooswijk, Marieke Griffioen

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